Mission Statement
I’m passionate about shaping AI that amplifies human potential while remaining transparent, fair, and accountable — technology that serves people, not the other way around.
Biography
Raffaele Boiano is a design executive with over 20 years of experience at the intersection of user experience, technology, ethics, and innovation. He began his professional journey as a coder before moving into design leadership, blending technical depth with a strong human-centered perspective. He is the co-founder of Fifth Beat, a leading design firm based in Italy, and also serves as CEO of Orvian, a multidisciplinary group of 160 professionals working across design, technology, and marketing.
With a background in cultural studies and an MBA from Bocconi, Raffaele employs a multidisciplinary approach to design: he integrates behavioral research, business modeling, and speculative design in his work, which spans private sector innovation, public services, and research, often focusing on how digital technologies shape society and vice versa.
A recognized voice in the European UX community, he is a keynote speaker and teaches in the Master’s program in Product-Service System Design (PSSD) at Politecnico di Milano. He is particularly focused on the ethical challenges of AI and how we can design trustworthy, human-centered systems.
Questionnaire
Where do you want to foster change and why?
I want to foster change where technology meets society and public interest, ensuring AI enhances equity, inclusion, and trust in how decisions are made and lives are shaped.
What or who influenced you during your professional career?
I’m inspired by thinkers like Luciano Floridi, Andrea Resmini, and Tim Berners-Lee, who show how diverse minds can shape human-centered innovation that creates lasting impact.
We all have those significant moments or situations (success or failure); which one was yours, and what did you learn from it?
I come from a working-class family where stability was everything and risk was something to avoid. After years of feeling unfulfilled at work, I made a scary choice: I quit my job, started teaching at university, and co-founded a company. I learned that when your gut feels unsettled, it’s not fear—it’s a signal that you’re ready to grow.